Email Marketing Specialist
Acclinate
Acclinate Inc. Email Marketing Specialist Remote · Full time
Acclinate is seeking an experienced and dynamic email marketer to join our team. As Email Marketing Specialist, you will play a pivotal role in creating engaging and effective email campaigns that resonate with our NOWINCLUDED community. We are looking for a HubSpot expert, who will be responsible for developing, executing, and optimizing email marketing strategies to drive community engagement and nurture new NOWINCLUDED community members. If you are passionate about email marketing and want to play a key role in driving Acclinate's mission forward, we would love to hear from you. Please submit your resume and a brief description of your email marketing accomplishments.
Description
RESPONSIBILITIES:
- Content Creation: Develop compelling and creative email content that aligns with the NOWINCLUDED brand messaging and resonates with our community
- HubSpot Expertise: Utilize your in-depth knowledge of HubSpot to design and implement email campaigns, create workflows, and analyze performance metrics
- Extend your content expertise to crafting concise and impactful text message promotions that complement the overall marketing strategy
- Work closely with both the Marketing and Community teams to create a seamless and inviting digital user experience, crafting emails tailored to the preferences and behaviors of the NOWINCLUDED community
- Monitor and analyze key performance indicators (KPIs) to measure the success of email campaigns, making data-driven recommendations for improvement
- Stay informed about email marketing regulations, and industry best practices, and implement compliance standards to ensure ethical and effective communication
QUALIFICATIONS:
- Proven experience (3-5 years) working as an Email Marketer or similar role with a strong emphasis on content creation
- Demonstrated expertise in utilizing HubSpot for email marketing automation and campaign management
- Experience in writing for a community-focused audience
- Familiarity with community engagement strategies is preferred
- Proficiency in crafting text message promotions and understanding SMS marketing best practices
- Strong analytical skills with the ability to interpret data and make informed decisions
- Excellent written and verbal communication skills
- Strong project management skills, with the ability to handle multiple projects and prioritize tasks effectively
- Creative mindset and the ability to think outside the box and suggest new strategies
- Doer mindset – we’re a startup looking for multipliers
Nice to haves:
- Bachelor's degree in marketing, communications, or a related field.
- Startup or agency experience
- Knowledge of Black culture and community
- Community engagement / philanthropic experience
SALARY AND EMPLOYEE BENEFITS:
We offer a comprehensive compensation and benefits package designed to attract and retain top talent. Here's what you can expect:
- Competitive salary commensurate with your experience and qualifications.
- Commission tied to sales performance.
- Participation in our company equity program.
- Access to health, dental, and vision insurance plans, with the company covering half of the premium costs.
- Access to a 401(k) retirement plan to help you secure your financial future.
- Enjoy 22 paid holidays throughout the year.
- Receive an educational stipend to support your ongoing professional development.
- A technology allowance to keep you equipped with the tools you need.
- Generous paid time off to recharge and maintain work-life balance.
Salary
$70,000 - $80,000 per year
