Content Marketing Manager
Marketing & Communications · Full-time
Delhi, India
From culling to editing to retouching. Our AI tools do all the heavy lifting, so photographers can focus on what they do best: capturing moments, telling stories, and creating magic.
We’re a fast-growing, passionate team backed over 200K+ active users globally. Double-digit ARR in less than 4 years, amazing investors and team who truly believe in our mission.
Our mission is clear: Become the default companion for every photographer in the world.
If you care deeply about building meaningful products, working with curious and driven teammates, and being part of a team that genuinely loves what they do, we’d love to meet you.
Let’s create the future of AI in photography, together.
🚀 Your Mission:
As a Content Marketing Manager, you'll be responsible for executing the company's content strategy and driving engagement through various channels. We're seeking a creative individual with strong writing skills and the ability to produce content that resonates with our audience of professional photographers.
🎯 What You Will Do:
- Help shape the content strategy and own its execution: from planning and briefing to writing, editing, and publishing, without needing hand-holding
- Grow the Aftershoot blog into the go-to resource for photographers, built to rank in search and show up in AI answers
- Create long-form, conversion-focused content that drives signups and trials, including MOFU/BOFU blogs, comparison and alternative pages, ebooks, guides, templates, and gated assets
- Run the SEO and AEO process for content: keyword and intent research, detailed briefs, internal linking, and regular refreshes of existing pages
- Own distribution and repurposing for everything we publish, so each piece reaches photographers across newsletter, social, and partner channels
- Manage freelancers and agencies, and be the final quality check on everything that goes live
- Interview photographers, product teams, and internal experts so the content carries real insight instead of rewriting what already ranks
- Track performance (traffic, rankings, conversions, trials, and pipeline contribution), report on it regularly, and turn what you learn into action
- Work with design, product, SEO, and lifecycle teams to keep messaging and brand voice consistent
- 4–5 years of content marketing experience, ideally at a SaaS company (B2B or B2SMB)
- A portfolio that includes long-form and conversion-focused work: ebooks or gated content, MOFU/BOFU blogs, comparison pages
- Strong hands-on SEO skills: you've written briefs, grown organic traffic and MQLs, and can show results
- Experience distributing and repurposing content across channels (not only creating it)
- A sharp editorial eye: you can take a freelancer's draft and make it publishable, and you understand the difference between "fine" and "good"
- A track record of owning projects end-to-end with minimal supervision
- Comfort with analytics and SEO tools (GA4, Search Console, PostHog, Ahrefs or Semrush, or similar)
- Familiarity with photography or creator tools is a plus
- Step 1: If your profile aligns with our vibe and requirements for the role, our people team will reach out to you for a brief phone call.
- Step 2: If everything aligns, your next chat will be with one of your future team members to better understand the role and your experience.
- Step 3: You will then be given a task - this helps us evaluate your thought process and help you showcase your expertise.
- Step 4: If everything goes well, you will meet the leadership for a quick bar-raiser round.
- Step 5: If you do manage to clear all rounds, this is the point we make an offer, shake hands, and welcome you to the team.
- Captain: Vrushti
- Team Members: Sriyanka, Vasundhara and the rest of the Aftershoot team.