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Senior Product Manager - WorldstarHipHop & Amino



Posted on Friday, April 5, 2024
MediaLab is a media & technology company focused on acquiring and growing properties and global brands. The organization is a unique combination of private equity, holding company and operating entity. We continue to expand and are proud of the prominent market position of our brands.
Come join an exceptionally talented team of engineers, designers, product and business builders. HQ is located in sunny Santa Monica, California with growing teams in New York, and across cities in the US and Latin America.
Your Role at MediaLab
We are looking for a passionate, seasoned and entrepreneurial leader, with deep product knowledge, to take on the challenge of driving growth and profitability on multiple brands with global reach; WorldstarHipHop (WSHH) and Amino Apps. The Product Manager role at MediaLab is unique in that you run a business unit with the P&L ownership, define the overall product vision and strategy as well as execution, and drive a high-performing team to generate user value and revenue growth. This role is unique in that you’re setting the vision and execution for two global brands including a HipHop & Entertainment brand that has been around for 15+ years. This role reports to the Chief Product Officer and works across the organization partnering with Engineering, Legal, Trust & Safety, and Customer Success.

What You'll Do

  • Take ownership and accountability of the WSHH and Amino Apps P&L with focus on user growth for both brands.
  • Define product strategy and roadmap for user growth, including brand perception improvement, quality of user base and their content, and brand identity.
  • Partner with the editorial team to create tools that improve their editorial performance and efficiency.
  • Establish operational excellence enabling your business unit to scale while remaining lean.
  • Drive continuous, quantifiable KPI improvements through feature development, multivariate testing and other forms of optimizations.
  • Define yearly and quarterly OKRs, partner with the engineering teams to deliver.
  • Partner with team members to conduct qualitative and quantitative analyses, market research and reverse engineer competitors to uncover opportunities to improve KPIs and increase EBITDA.
  • Work closely with the Executive team and different departments to achieve corporate goals.

What We’re Searching For

  • 5+ years working with entertainment and news websites with an emphasis on increasing user engagement, time spent and retention.
  • Experience optimizing websites for SEO, building editorial tools, and an understanding of programmatic advertising is a plus!
  • Entrepreneurial mindset, ownership mentality and drive that is contagious - must want to get their hands dirty and scrappy.
  • Experience driving continuous KPI optimization in a consumer-facing technology property, preferably a multi platform brand.
  • Hands-on experience with project management tools (e.g. Jira, Jira Advanced Roadmaps and Confluence).
  • Outstanding organizational and analytical skills, and attention to detail.
  • Excellent communication skills both written, verbal, and presentation.
At MediaLab, we rely on a range of backgrounds, experiences, and ideas. We value diversity, and we’re proud to be an inclusive, equal opportunity workplace.