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Strategic Partner Marketing Manager

Case Status

Case Status

Marketing & Communications
Durham, NC, USA · Charleston, SC, USA · United States
Posted 6+ months ago

Why Case Status:

We’re one of the fastest-growing, venture-backed tech startups based out of beautiful Charleston, SC. With a total market opportunity of almost $9B, we’ve been making big waves in the legal industry by enabling our customers to provide their clients real-time case status communications, proprietary progress tracking, smart scheduling, custom legal NPS system, and more. We are completely transforming how law firms interact with their clients through a combination of cutting-edge software, AI technology, innovative solutions and a bunch of really “rad” people.

What do we mean by “rad”? You must not be from the 80s! Here’s what it means to be RAD at Case Status:

Radically Disruptive - We make a point to go above and beyond in everything we do. Through creativity, diligence and clear expectations, we proactively challenge the status quo, embrace failure, and adapt when necessary for the greater good of the mission.

Actively Curious - Making an impact on our customers and their clients matters deeply to us. We value humility and solve for others first. When we are faced with challenges, we desire to delight our customers at every chance. We are curious in our approach, humble in our execution, and confident in our vision.

Dedicated to our Team - Being fully committed means being dependable, taking responsibility for challenges, sharing accolades widely, and checking our egos at the door. We value a strong culture and contribute to its success by taking care of each other; growing professionally, and celebrating our accomplishments.

We’re not just on a mission to transform the legal industry (or bring the word “rad” back to the mainstream, that’s just a bonus). We’re on a mission to help every legal firm profoundly improve their client experience. We want to help every client have a 5-star experience with their attorney. Because every customer is important to us, and so every client matters.

Learn more about what it means to be RAD: https://www.youtube.com/watch?v=iKD-F7GkRuU

Job Overview:

The Strategic Partner Marketing Manager will be responsible for developing, managing, and executing relationship & marketing strategies with our strategic partners. This role requires a strategic thinker with excellent relationship-building skills and a deep understanding of co-marketing and partnership dynamics. The ideal candidate will have a proven track record in partner marketing in SaaS, exceptional project management abilities, and a passion for driving mutual growth.

Key Responsibilities:

  • Partnership Development: Identify, develop, and manage strategic partnerships that align with Case Status’ business objectives and growth targets.
  • Co-Marketing Campaigns: Plan, execute, and optimize co-marketing campaigns with partners to drive joint business goals, including webinars, events, content creation, and digital marketing initiatives.
  • Relationship Management: Build and maintain strong, long-term relationships with key partners, acting as the primary point of contact for all marketing-related activities.
  • Strategic Planning: Collaborate with partners to develop and implement strategic marketing plans that leverage each partner's strengths and address mutual goals.
  • Performance Tracking: Monitor and analyze the performance of partner marketing campaigns, providing regular reports and insights to internal and external stakeholders.
  • Content Creation: Develop compelling marketing materials, including case studies, whitepapers, blog posts, and social media content, in collaboration with partners.
  • Event Coordination: Plan and manage joint events, such as webinars, trade shows, and conferences, ensuring seamless execution and maximum impact.
  • Market Research: Conduct market research to identify new partnership opportunities and stay informed about industry trends and competitive landscape.

Qualifications:

  • Experience: 5+ years of experience in partner marketing, strategic alliances, or a related field, Strongly preferred within the tech or legal tech industry.
  • Education: Bachelor’s degree in Marketing, Business, or a related field. MBA or advanced degree is a plus.
  • Skills: Strong project management skills, with the ability to manage multiple projects simultaneously. Excellent written and verbal communication skills. Proficiency in marketing automation tools and CRM systems.

Attributes: Strategic thinker with a results-oriented mindset. Strong relationship-building and interpersonal skills. Highly organized and detail-oriented. Ability to work independently and as part of a team. Not afraid to get your hands dirty. Some travel required to partner's locations or events

Where: Case Status is based in Park Circle in North Charleston, SC. The candidate must be in-office 2 days per week at minimum. This is a hybrid role, although the expectation is that the candidate will be in the office more often until the ramp period is over and has demonstrated proficiency in the role.

Benefits: We firmly believe that investing in our employees’ well-being and empowering them through a competitive total rewards philosophy is the only way to go.

Some of our perks include:

  • Unlimited PTO (with manager approval and after a short period of employment)
  • Leading Medical, Dental, and Vision Plans with HSA options and 24/7 EAP
  • Matching 401(k) contribution program after 3 months of employment
  • Ownership in Case Status through its stock option plan
  • Quarterly recharge days, extended holiday PTO, and more

Join us and contribute to building a supportive and thriving workplace!