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Cognitensor
Hiring:
Job Title: Senior Business Analyst [5– 7years].
- Job Role: To define, develop & support analytical solutions, along with extracting insights from data for improving business decisions of various retail functions (Ex. Marketing, Merchandising, Retail etc.)
- The recruit will be directly working with the on-shore Analytics team and with key business stakeholders of retail functions in each business unit to understand their business problems around merchandising and help deliver data driven decision making.
- Analyze data to evaluate existing decisions framework and apply analytical techniques to discover meaningful patterns.
- Develop and support sophisticated & innovative analytical solutions that generate actionable insights by utilizing diverse information.
- Provide high-end consulting to functional teams to help them sharpen their business strategy.
- Keep abreast of industry trends and emerging methodologies to continuously improve skill set.
- Contribute to knowledge sharing and improve team productivity through training/documentation of best practices.
- Candidate should be ready to work from office for 2 to 3 days in a week (in hybrid model)
- Exposure to Azure Data bricks (Good to have)
- Experience in Power BI (Good to have).
Desired Skills and Experience:
- Bachelor’s or master’s degree in any quantitative discipline (B.Tech/M.Tech in Computer Science/IT preferred) Candidates from Economics, Statistics/Data Science or Operations Research background from reputable institutions would also be preferred
- Ability to handle large datasets and expertise in analytical tools such as SAS, SQL, R, Python, Spark etc.
- Expertise in analytical techniques such as Linear Regression, Logistic Regression, Cluster analysis, Market Basket Analysis, Product Bundling, Cross/Upsell Analysis etc.
- Strong MS office skills and data visualization competence
- Excellent verbal and written presentation skills
- Should be able to articulate thoughts and ideas properly (structured approach should be there for problem solving)
- Attention to detail and ability to work in high pressure environment.
- Strong Drive and passion to deliver business impact through retail analytics.
- Strong business acumen and ability to translate data insights into meaningful business recommendations.
- Open to Travel (up to 20%) on need basis
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- 3 - 5 years of analytics experience in Retail/CPG industry covering at least 2 of the below mentioned areas:
- Customer (insights/trends)
- Campaigns/CRM
- Loyalty
- Marketing
- Proven experience in delivering analytical solutions within mid to large size project teams
Please note that Domain should be Retail or FMCG or CPG only.
Mandatory Skill:
Domain: Retail, FMCG or CPG
Technical Skills: SQL , Python
Other Related Skills:
Customer Relationship Management (CRM),Customer Analytics, Loyalty Management, Consumer Insights. Campaign Management. Customer Loyalty, Loyalty program. Customer Segmentation
Digital Marketing Analytics ,Customer Insights.
Reporting To:
This role will report to Delivery Manager (Analytics)