Brand Campaign Operation Associate-Tmall
Drive Spotter
2. Collaborate with cross-functional teams, including marketing, creative, and analytics to design and implement campaigns that drive brand awareness, customer engagement, and sales growth.
3. Analyze campaign performance data, identify trends, and optimize campaigns for maximum impact, leveraging tools such as A/B testing and data-driven insights.
4. Manage campaign budgets, track ROI, and provide regular performance reports to stakeholders, adjusting strategies as needed.
5. Support ad hoc operational tasks to ensure smooth daily execution
2.3+ year of experience in E-commerce with a focus on e-commerce platforms, preferably Tmall or similar B2C marketplaces.
3. Strong analytical skills, proficient in using data to inform decision-making and campaign optimization.
4. Excellent communication and interpersonal skills, capable of fostering effective collaboration with internal teams.