商业化产品经理1-北京/杭州
Drive Spotter
2、全面分析广告投放链路,包括召回、排序、竞价等环节,识别改进点,并协同合作伙伴推动策略实施与持续优化。
3、运用数据分析和用户调研,识别并解决潜在问题,不断提升产品体验,确保用户满意度。
4、关注行业动态,捕捉市场趋势,发现新机遇,主导创新解决方案的规划与执行。
1、In-depth study of advertising placement processes, exploring optimization strategies from platform and advertiser perspectives to uncover growth potential.
2、Comprehensive analysis of the ad placement funnel, including recall, ranking, and bidding, identifying improvement points, and collaborating with partners to drive strategy implementation and continuous optimization.
3、Identify and address potential issues through data analysis and user research, continuously enhancing product experience to ensure user satisfaction.
4、Stay abreast of industry trends, spot emerging opportunities, and lead the planning and execution of innovative solutions.
2、熟悉电商广告投放流程,理解广告在投放中的价值,对广告有浓厚兴趣,具备较强的数据分析能力者优先。
3、优秀的学习能力,良好的跨部门协作与沟通技巧,和自我驱动力。
1、Bachelor's degree or above, with no more than 2 years of experience as an Internet Product Design, with a preference for those with experience in large platforms or innovative projects.
2、Familiarity with e-commerce ad placement processes, understanding the role and value of ads in the placement, with a strong interest in advertising and a preference for strong analytical skills.
3、Outstanding learning ability, excellent cross-departmental collaboration and communication skills, and strong self-motivation.