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Marketing Solutions Operations-北京

Drive Spotter

Drive Spotter

Marketing & Communications, Operations
China
Posted on Mar 14, 2026
Department:
Commercial
Location:
China
Department: Commercial
Location: China
Job Description
1. 构建创新的商业化产品激励机制,制定商家成长策略,提升商家对广告产品的理解和运用,以驱动广告收入与商家交易额(GMV)的双增长
2. 运用数据分析与市场研究,深入理解商家需求,根据商家的不同阶段设计差异化的激励措施
3. 通过持续的效果跟踪、评估及AB测试,不断优化广告商家的获取与成长策略,确保补贴策略的高效性
4. 统筹设计并管理激励策略,监控执行效果,保证激励机制的补贴效率和公平性
5. 具备出色的沟通和协调能力,包括优化业务流程以提高项目执行效率,协调内部产研资源推动产品功能的实现等

1. Build innovative commercial product incentive mechanisms and formulate merchant growth strategies to drive dual growth in advertising revenue and merchant GMV.
2. Employ data analysis and market research to deeply understand merchant needs and design differentiated incentive measures for merchants at different stages.
3. Continuously optimize ad merchant acquisition and growth strategies through effect tracking, evaluation, and AB testing, ensuring the effectiveness of subsidy strategies.
4. Oversee the design and management of incentive strategies, monitor execution results, and guarantee the efficiency and fairness of the incentive mechanism.
5. Demonstrate excellent communication and coordination skills, optimizing business processes to enhance project execution efficiency and coordinating internal R&D resources to facilitate product feature realization.
Job Requirements
1. 3年以上相关经验,包括广告商家增长或广告商业化经验
2. 擅长数据分析(Excel,SQL),以发掘商家需求和痛点、跟踪和评估策略效果
3. 具备良好的项目管理能力,能够有效推动策略落地并监控执行效果
4. 出色的沟通和协调能力,能与跨部门团队有效合作
5. 英语读写流利

1. More than 3 years of relevant experience, including experience in advertiser growth or ad commercialization.
2. Proficient in data analysis(Excel and SQL,), identify merchant needs and pain points, and assess strategy outcomes.
3. Strong project management abilities to effectively drive strategy implementation and oversee its performance.
4. Excellent communication and collaboration skills to work effectively with cross-functional teams.
5. Fluent in English reading and writing, able to work in an English-speaking environment.