Business Development Associate (Client Engagement & Strategic Growth)
Farmz2U
Key Duties and Responsibilities
Client Profiling, Lead Generation, and Sales
- Build and maintain a detailed understanding of potential clients, including Growers, Suppliers, and Buyers in the agricultural supply chain.
- Use market research to identify and prospect new business opportunities within the target markets.
- Implement lead generation strategies, ensuring that prospects are properly qualified based on strategic targeting criteria.
User Engagement & Metrics Analysis
- Track and monitor critical business metrics such as User Acquisition Cost (UAC), Net Promoter Score (NPS), and customer engagement levels across platforms.
Working Relationships
- Sales team, Operations team, Leadership team
Knowledge, Experience and Qualifications Required
- Bachelor’s degree in Business Administration, Marketing, or a related field.
- 3-4 years of experience in business development, client engagement, and sales (preferably within the B2B sector, technology and/or agriculture ).
- Proven track record of success in direct client engagement, lead generation, and business acquisition.
- Strong interpersonal and communication skills, with the ability to build and maintain relationships with senior decision-makers.
- Familiarity with CRM tools and sales databases to track and manage leads.
Competencies
Client Relationship Management
Sales & Lead Generation
Communication & Negotiation Skills
Analytical Thinking & Problem Solving
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