Ground is the AI revenue engine for consumer brands. We uncover untapped revenue by automating high-performance email, SMS, and on-site experiences that convert shoppers into lifelong customers. We help brands go from “blast-and-pray” to predictive and precise—without needing to lift a finger.

We power 100+ brands and process over 4 billion data points monthly to drive conversion, retention, and growth. Backed by world-class investors including Techstars, Ulu Ventures, Female Founders Fund, and top-tier angels, Ground is building the future of AI-first commerce.

Our Mission: Elevating businesses worldwide by uncovering their hidden potential

💡 Why This Role Matters

Shopify’s ecosystem is powered by partnerships. Agencies and tech partners influence where brands spend, what they use, and how they grow. The Head of Partnerships will turn Ground into a “must-have” recommendation among the top agencies and integration partners in the space.

If we do this right, we’ll have an army of trusted advisors selling on our behalf—and integrations that make Ground stickier, smarter, and harder to churn.

This is a foundational hire. You’ll work closely with the founders, sales, and product to architect and own our partner ecosystem from the ground up.

🎯 What You’ll Own

1. Agency Partnerships

Identify, prioritize, and build relationships with the top 50–100 Shopify agencies in beauty, wellness, and lifestyle verticals

Create a structured agency program: onboarding, enablement, rewards, co-marketing, and referral incentives

Drive agency-sourced pipeline and revenue—turn partners into multipliers

Host enablement webinars, attend ecosystem events, and be Ground’s ambassador in the partner world

2. Tech & Integration Partnerships

Deepen integrations with key Shopify tools (Klaviyo, Gorgias, Recharge, Postscript, etc.)

Own co-marketing and co-selling motions—joint webinars, case studies, AMAs, newsletters

Track and report on how integrations influence retention, product adoption, and win rate

Influence the roadmap based on what’s needed to win in the ecosystem

3. Build a Scalable Program

Create a tiered partner program with clear incentives, certification tracks, and co-branded assets

Use tools like Crossbeam and Reveal for account mapping and attribution

Set and track KPIs: partner-sourced revenue, attach rate, contribution to pipeline, retention impact

Build internal alignment across sales, product, and marketing on partner plays

🧬 Who You Are

✅ You’ll Excel If You:

Know the Shopify ecosystem cold—whether from an agency, SaaS app, or platform background

Have 4–8+ years of partnerships, ecosystem, or BD experience tied to revenue outcomes

Have built or scaled a partner program, ideally from 0→1

Can point to $XM in partner-sourced or partner-influenced revenue you helped drive

Are a builder who can operate with limited resources, prioritize ruthlessly, and execute fast

Think like a founder—long-term vision, short-term hustle

Have strong written and verbal communication skills, with an ability to win trust fast

Are comfortable being both strategic and executional—you’ll be the one running the calls and the strategy

Bonus Points If:

You’ve worked with beauty or lifestyle brands

You’ve launched integrations inside the Shopify ecosystem

You’ve worked closely with sales and marketing teams to create partner enablement playbooks

🚩 Red Flags (We’ll Pass If):

You’re overly focused on “relationships” and not revenue

You’ve never worked in or around ecommerce or partner ecosystems

You expect a big team right away—we need a doer and a builder

You can’t point to results from partnerships beyond brand awareness or vague “synergies”

🌱 Why Join Ground

Build a generational ecosystem: You’ll shape how Ground becomes embedded in the Shopify world for years to come

Own massive impact: Your work will directly influence top-of-funnel growth, product stickiness, and customer LTV

Work with elite operators: Our team includes ex-VCs, high-performance founders, and engineers from top-tier startups

Sell a product that delivers: Customers love Ground because it works—your job is to get the right people talking about it

Travel the world: Past retreats include Barcelona, Lisbon, Montreal, and Munich—you’ll help pick the next one

🧬 Our Values

💡

Company values:

Ubuntu: “I am because we are”

Excellence through intellectual humility

Move with urgency and focus

Challenge limits and think critically

We value differences

What we offer

💰 Competitive compensation package including base salary, uncapped commission, and equity. On-Target Earnings (OTE) range from $120k to $180k.

This range reflects the opportunity to earn significant upside through performance, with equity aligning incentives for long-term growth.

🩺 Benefits: Excellent medical, dental and vision benefits

🗽Location: New York City (on-site)

🌍 Offsite Retreats: We’ve been to Barcelona, Munich, Portugal, and Montreal - decide where we go next!

🍣 Team activities: Lunches, dinners

🏝️ Unlimited PTO

🕸️ Access to a world-class network: You'll gain invaluable insights from legendary investors, operators, and leaders. You'll also be exposed to the minds behind venture studios that built Liquid Death, as well as investors from Serena Williams' fund, Initialized, and 776, founded by Garry Tan and Alexis Ohanian.

We keep a lean team, and this is a rare opportunity to join us in building a generational company - you'll learn a lot, build cool products, and grow as our company scales! We love having many voices and diverse backgrounds shape our work and culture. Most importantly, if you like fast growing growth curves… you will soon be celebrating and be part major milestones in coming months! 💸🚀📈

📨 Ready to Apply?

Shoot your CV to hello@joinground.com

Include a short note or Loom video on why you’d buy from yourself — and why you’d bet on Ground.

Apply now

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