(Senior) Embedded Software Engineer
H2Ok Innovations
Software Engineering
Posted on Feb 18, 2026
At Laminar (formerly H2Ok Innovations), we're leading the charge in cleantech innovation, reshaping process industrials and manufacturing to drive operational efficiency and sustainability for our world’s most foundational industries. Powered by our Laminar AI Co-pilot models and state-of-the-art sensors, our solutions optimize facility performance across various processes, including process manufacturing, production, water management, energy reduction, and waste minimization. Based at Greentown Labs, North America's premier cleantech innovation community, we're a woman-founded startup backed by renowned investors like Greycroft, Construct Capital, 2048 Ventures, and Flybridge Capital. Our groundbreaking technologies have earned accolades and adoption from industry giants like Unilever, The Coca-Cola Company, ABinBev, and Mitsubishi Electric. We're committed to unlocking untapped data for our customers, empowering them to gain a competitive edge and create Industry 4.0.
Transforming our most foundational sectors of society is hard. Very hard. But we’re building an empire. And empire building is not easy. It’s deeply fulfilling, and you will learn and grow tremendously while driving sustainable impact globally with some of the largest players that make everything we eat, use, and wear. Our culture is to foster extraordinary growth within our teammates. We believe in autonomy, ownership, empowerment, demanding excellence, being mission-driven. We believe in creativity, authenticity, and extraordinary growth. We’re looking for relentless, ambitious, creative, and exceptional people to join our team and build the factory of the future.
We’re looking for an exceptional Embedded Software Engineer to join our engineering team and help build the core IoT technology behind Laminar's platform. Since we are a small team, we’re constantly picking up new challenges and really value engineers who can spot a problem and just get it done. You’ll play a key role in scaling our sensing and edge compute systems used by some of the world’s largest manufacturers. This is a unique opportunity to shape how critical industrial data is captured and used in real-time—while driving measurable impact on sustainability, water conservation, and energy efficiency at global scale. We’re looking for hands-on builders who thrive in fast-paced environments, enjoy solving tough technical problems, and want their work to have lasting real-world impact. Title and scope will depend on experience.
What You Will Do
- Firmware Development: Write reliable and efficient embedded C/C++ code for our in-line sensing and edge compute devices deployed in industrial environments
- Protocol Integration: Implement and support industrial communication protocols such as Modbus, Ethernet/IP, and Profinet to interface with PLCs and control systems.
- RTOS Implementation: Use real-time operating systems like Zephyr to manage timing-sensitive operations and ensure deterministic system behavior.
- Security Engineering: Build and design secure firmware and communication pipelines, including encryption, secure boot, and OTA update frameworks.
- Cross-Team Collaboration: Work closely with hardware, software, and data teams to deliver production-ready systems.
- Testing & Validation: Contribute to system-level testing, debugging, and validation in both simulated and real-world environments.
- Field Support: Help with diagnostics, debugging, and support for devices deployed in customer environments.
- Documentation: Write and maintain technical documentation for embedded designs, protocols, and interfaces.
About You
- Proven ability to consistently deliver high volumes of robust, production-quality software efficiently within complex systems, or demonstrated potential to operate at this level.
- Bachelor’s or higher degree in Computer Engineering, Electrical Engineering, or related field
- Experience developing embedded software in C/C++
- Experienced with microcontrollers and low-level I/O
- Experienced with real-time operating systems like Zephyr
- Proficient in Python for development tasks, scripting, or test tooling
- Strong grasp of object-oriented design principles (e.g. encapsulation, inheritance, polymorphism)
- Exposure to RTOS environments (Zephyr preferred)
- Ability to work successfully in a fast-paced team environment/product iteration cycle
- Motivated, driven, startup founder mindset, desire to drive positive change in the world
- Excellent communication and teamwork abilities
Benefits
- Full-time position with competitive compensation and benefits
- Direct impact on product and culture.
- Comprehensive benefits package including Medical, Dental, Vision, Life Insurance, Disability, Transportation benefit, Health and Wellness benefit, and more.
- 401k plan with employer matching
- Equity
- Competitive salary and bonus opportunities.
- Dynamic and inclusive work environment.
- Opportunities for growth and professional development.
- Access to Greentown Labs' extensive network of cleantech startups.
Learn How We Think
- Learn about our startup journey: Our Journey
- How we're combating climate change: AI-Powered Climate Tech
- Customer stories and case studies
Why Laminar?
Why Laminar (formerly H2Ok Innovations)?
Impact: Work on cutting-edge AI and sensor tech that’s already transforming how factories use water, energy, and chemicals. Join a tight-knit, ambitious team where your contributions can reshape the industry.
Growth: Join a fast-growing startup where you’ll have the opportunity to shape our content strategy. We value fostering extraordinary growth in our teammates.
Innovative Culture: Work in a high-performance environment that values empowerment, creativity, ownership, autonomy, innovation, excellence, passion, and continuous growth.
Sustainability Focus: Play a key role in promoting sustainability and Industry 4.0 advancements in manufacturing.
Build the intelligence layer powering the next generation of industrial efficiency – with a team that moves fast and delivers real impact.
Our Interview Process
1. Phone screen with Laminar Head of Ops or Recruiter (15-20 minutes)
2. Intro call with Hiring Manager (30 minutes)
3. On-site interview, including short tour of GTL, overview of tech, and interview/presentation with the Hiring Manager and a few team members. Depending on the role, a skills exercise that should take no longer than an hour to prep, would be sent ahead of time. We record your skills exercise to share with any team members who could not join the interview and/or with Founder's ahead of their Founder's Interview. If you are not local, we can conduct this virtually.
4. Finalists for Full-Time positions will have a Founder’s Interview in-person
Final steps:
Two professional references are requested, ideally one from your current organization and one who served as your Manager
If an Offer Letter is extended, a Background check is conducted
A recent study from LinkedIn showed that most women apply to jobs only when they meet 100% of the requirements, whereas men will hit the apply button if they hit 60%. Laminar (formerly H2Ok) is committed to building a diverse and inclusive team. So, to the women and nonbinary folks out there feeling unsure if you're a perfect fit, we strongly encourage you to apply! If you're ready to play a key role in scaling a game-changing company that’s transforming the industrial sector and advancing sustainability, we want to hear from you!
* We recently updated our domain to runlaminar.com. Please ensure you add the runlaminar.com domain to your safe senders list to ensure you receive our communications.
