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Head of Performance Marketing (all genders)



Marketing & Communications
Berlin, Germany
Posted on Monday, December 18, 2023
As the Head of Helpling's Performance Marketing team you will be responsible for creating a long-term strategy for all relevant channels for 7 countries and implementing it together with your team. In this key role, you will have full autonomy and will be supported by a team of world-class professionals.

In detail, your mission will be as follows:
  • Lead, mentor and develop a team of Performance Marketing experts with focus on SEA
  • Plan, monitor and optimise multi-channel marketing campaigns together with your team
  • Identify opportunities for automation, conduct A/B tests and drive continuous improvements
  • Analyse and interpret data to develop the most effective strategies
  • Collaborate with other teams to align marketing efforts with business goals
  • Stay up-to-date with industry trends, new technologies and best practices in performance marketing and make sure our strategies are innovative and competitive
  • You have successfully completed your studies in the field of business, economics or marketing
  • In the last 5 years, you built up strong knowledge in the field of SEA; good expertise in paid social and growth marketing is required
  • You have a data first attitude, strong analytical & experimentation skills and excellent knowledge of MS Office (especially Excel); experience with programing languages such as Python is a plus
  • You bring leadership experience and you are passionate about developing and leading your team
  • Your excellent communication and interpersonal skills help you to communicate effectively with colleagues and external stakeholders
  • To fulfil this role, you need a results-oriented way of working, high level of resilience, and a proactive approach to get things done
  • You are business fluent in English, German is a plus
  • The opportunity to take over a key role to drive Helpling's growth targets, working directly with the Managing Director
  • Work-life balance: Trust-based working hours that help you manage your everyday life flexibly - despite the legal deadlines:
  • Personal development: Work in a small team that gives you the opportunity to contribute your individual strengths and ideas and actively shape the future of Helpling.
  • Multicultural team: 120 employees from 27 nations in Berlin that promote different perspectives, professional exchange as well as tolerance for each other and mutual ideas.
  • Mobile-work policy: That gives you the freedom to work regularly from home and at times even from other European countries.
  • Employee discount for Helpling.de, attractive salary, company pension scheme incl. employer contribution, 5 paid child-sick-days, central location in the heart of Berlin (Friedrichstraße), and much more
If this role sounds like you, send us your resume, including your possible start date and salary expectations! You can leave out the application photo.
We encourage you to apply even if you do not yet meet 100% of our expectations listed above. For us, your personality and motivation are just as important as your professional qualifications. We welcome applicants from all backgrounds, regardless of gender identity, sexual orientation, religion, ethnicity, national origin, migration history, marital status, age or disability.
About us

The Helpling Group

Helpling started off with the vision to revolutionize the household service industry. It has grown from a Berlin start-up into an international organization with several brands under its umbrella such as Helpling.de, MySkills Academy, Tiger Facility Services and goodworkvibes. Since 2014, The Helpling Group has expanded into seven different markets across the globe. With different ventures in the household and office service industries, The Helpling Group currently employs over 100 people across its headquarters and four regional offices. Thousands of people use its products, services and platforms every day and the Helpling Group Companies are committed to their mission to enable all their customers to make the most out of their time!