Growth Marketing Manager

Intelligems
Intelligems

Marketing & Communications, Sales & Business Development

New York, NY, USA

Posted on Jun 30, 2026
We're looking for a Growth Marketing Manager to make a meaningful impact on how Intelligems grows. Your job: build a repeatable engine that turns awareness into qualified demos, installs, and customers who stick. You'll own paid acquisition, SEO, AEO and GEO optimization and content strategy, the marketing website and landing pages as conversion levers, customer referral engines, and the reporting and analytics around all of it. You'll treat the website and our other acquisition surfaces as product, with a sharp focus on our ICP and on what happens after the conversion, not just the conversion itself. This is a builder role, not a purely strategic one. You'll roll up your sleeves on campaign architecture, landing page tests, and pricing-page experiments while building the AI-native systems that help the whole growth team do more with less. You'll sit embedded within the Growth function, working across Sales, Partnerships, Customer Success, GTM Marketing, Product, Engineering, and Design, and in especially close partnership with Growth Product on the product-led growth motion. What You'll DoOwn and scale the growth marketing engine- Build a predictable engine that converts brand awareness into qualified pipeline and self-serve installs, with success measured on signups, demos, trial-to-paid conversion, and first-90-day customer outcomes.- Drive strategy and execution across paid acquisition, SEO, AEO/GEO and the marketing website, and own the reporting and analytics that explain how each is performing.- Optimize the full conversion funnel, from website visitor to self-serve customer or qualified sales pipeline, with relentless focus on conversion rate optimization at every stage.- Manage the growth marketing budget with clear ROI targets and efficient capital allocation across channels. Execute and iterate hands-on- Roll up your sleeves on paid campaign architecture, audience segmentation, and bid strategy.- Own the conversion layer of the marketing website and landing pages: conversion rate optimization, CTA and form testing, install and demo flows, and messaging iteration.- Drive AEO and SEO investment and strategy, building durable organic channels alongside performance channels, and build the system that helps every team think AEO-first.- Build, test, and iterate on growth loops from acquisition through to inside the product, in close collaboration with Growth Product. Build the content strategy engine- Own the strategy, tooling, and tracking behind a programmatic, AI-assisted content engine designed to compound SEO and AEO performance.- Build the shared stack, voice, and goals that let multiple contributors produce content from the same playbook, and instrument the tracking to monitor progress.- Produce high-impact content yourself where it matters: surface recurring questions from support and social and repurpose what already works. Stand up referral and emerging channels- Build and scale customer referral engine(s) from incentive design to measurement and optimization.- Scout, pilot, and scale emerging acquisition channels, bringing rigor to what gets tested and moving quickly from hypothesis to results.- Use AI to surface high-intent advocates, personalize outreach at scale, and translate performance into post-click conversion experiments. Build the measurement and AI layer- Establish the growth analytics and reporting infrastructure that gives everyone clear, trusted visibility into pipeline quality, channel efficiency, and attribution.- Make fast, data-informed decisions; proactively identify what's working, kill what isn't, and double down with conviction.- Treat the growth marketing function like a software product: build automations, workflows, and internal agents that multiply throughput, and use AI tools across research, content, personalization, ops, reporting, and competitive intelligence. What You BringRequired Experience & Skills- Full-funnel growth instincts across paid, organic, and product-led channels.- AI-native in practice; hands-on experience with LLMs, automation, and experimentation.- Hands-on technical comfort: tracking and attribution, landing pages, and building your own data models.- SEO/AEO depth.- Experimentation rigor.- Bias toward shipping. Ideal Background- 3+ years in growth, marketing, or GTM roles at high-growth B2B SaaS startups.- Strong content and communication skills.- Comfort with structured and unstructured data.- Entrepreneurial mindset. Nice to Haves- Shipped AI-powered marketing tools, internal agents, or growth infrastructure.- Deep expertise in AEO, GEO, SEO, or AI search marketing.- Familiarity with Shopify or the e-commerce ecosystem. Key Attributes- Builder, not just strategist; AI-native; outcome-obsessed; highly collaborative; owns the number.