District Regional Cafe Manager, NYC

Matchaful
Matchaful

New York, NY, USA

USD 85k-100k / year

Posted on Sep 29, 2026
At Matchaful, we are dedicated to transforming the matcha experience by serving premium, high-quality matcha drinks and products in a welcoming and vibrant café environment. We take pride in our artisanal approach to matcha, ensuring that each cup embodies the essence of authentic Japanese tea culture. Our mission is to create a memorable experience for every customer, driven by our commitment to quality, sustainability, and exceptional service. Position Overview:The District Regional Cafe Manager has the responsibility of overseeing all senior café leadership and the overall performance of NYC Matchaful cafés. This role requires a passion for Matcha, exceptional leadership skills, and a strong focus on retail growth and the highest standards of quality and customer satisfaction. The District Regional Cafe Manager will lead a team of dedicated managers and retail staff across 9 Matchaful locations to drive the growth and success of our café business, setting a standard of excellence that will allow Matchaful to expand further across NYC and in other markets. The District Regional Cafe Manager will report directly to the CEO/Director of Operations. They will directly manage all NYC General Managers and Assistant Store Leads where applicable. Key Responsibilities:Operational Excellence:- Oversee all aspects of café operations, including staffing, inventory management, quality assurance, SOPs, and financial performance.- Ensure adherence to Matchaful’s operational standards and procedures, including food safety, cleanliness, and quality control.- Monitor and analyze sales data, customer feedback, and operational metrics to identify opportunities for improvement and growth.- Oversee café floor deployment, ensuring clear station ownership, break compliance, and seamless daily operations.- Lead hiring and team planning for current and upcoming new store openings, owning recruiting, interviewing, and onboarding.- Update and maintain Retail, Pastry, and Grab & Go planograms across all cafes.- Review timecards weekly and report any key observations to Director of Retail Ops. Financial Management:- Oversee café net sales, including forecasting, cost control, and financial targets.- Conduct weekly and monthly COGS review calls with Cafe Leadership to review waste and AVT reports.- Inspire Cafe Leadership and their teams to meet their KPI goals, including P&L, waste, labor, sales, and review targets.- Prepare reports on KPI tracking to Director of Ops as needed.- Drive labor efficiency by partnering with GMs to build data-informed schedules using historical trends and forecasting.- Present ideas to improve operational efficiency to achieve financial targets and profitability.- Handle cash management and ensure accurate financial transactions and records. Compliance and Safety:- Ensure compliance with health, safety, and labor regulations. Ensure all NYC stores get or maintain A restaurant grades.- Conduct regular Cafe Audit inspections to maintain a clean and safe working environment for both staff and customers.- Review timecards for Cafe Leadership, ensuring minimum requirements are being met and break compliance is upheld.- Implement and monitor safety protocols and emergency procedures. Team Leadership and Development:- Manage Matchaful store teams, conducting weekly meetings with store leadership, while fostering a positive, collaborative and productive work environment.- Lead and grow teams, focusing on development and empowerment of Cafe Management and their teams.- Lead hiring and team planning for existing cafes and future New Store Openings.- Support bar operations as needed across opening, mid, and closing shifts.- Create initiatives to drive team culture and positive team morale across all locations.- Develop intentional training and company growth plans for new café leaders.- Share team accomplishments, promotions, and weekly reporting on Slack.- Conduct quarterly performance reviews for direct reports.- Lead by example and demonstrate exceptional customer service and passion for Matcha.- Demonstrate ER and HR knowledge, collaborating cross-functionally with strong communication abilities. Customer Experience:- Inspire team to improve Google Ratings across all cafes and ensure new stores launch with high reviews by working with Sr. Cafe Leadership to improve service standards and quality of drinks.- Ensure all team members follow our Guest Journey Map and deliver memorable, high-quality experiences.- Identify customer trends and implement solutions for improvement.- Coach Cafe Leadership on guest experience and operations.- Address and resolve customer concerns in a timely and professional manner.- Implement and uphold customer service standards reflecting Matchaful’s commitment to excellence. Sales and Marketing:- Collaborate with marketing on local initiatives and promotions to drive traffic and sales.- Implement brand strategies and enhance visibility and reputation.- Help execute on-site brand partnership events; work with Training Manager to ensure training on seasonal offerings and presentation.- Monitor market trends and competitor activity.- Monitor holiday/store hour changes across Google, Yelp, and third-party apps. Qualifications:- Bachelor’s degree preferred; NYC Food Protection Certificate.- 3–5 years retail and/or F&B; 2–5 years multi-unit or similar leadership in fast-casual or full-service.- Experience with POS, inventory, restaurant management software; MarketMan a plus.- Experience reviewing P&Ls and achieving KPI targets.- Appreciation for Matcha and Japanese tea culture a plus.- Excellent leadership, communication, interpersonal skills; ability to manage multiple priorities.- Strong decision-making and conflict resolution; flexibility to work varying shifts, including weekends/holidays. Benefits & Perks:Health, Dental, Vision; PTO; Commuter Benefits; Performance-based Bonuses; Free Daily Matchaful Cafe Drink; Retail & Food Discounts. Salary Range $85k–$100k.