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Content Marketing Manager

Outreach

Outreach

Marketing & Communications
United States
Posted on Sep 26, 2024
Role Overview:
We’re looking for a data-driven content marketer who loves writing, editing, and SEO. You have experience in B2B SaaS, writing to SEO content briefs, and making strategic decisions to drive pipeline and business growth. This is a writing heavy role.
Location: Remote within the US

Key Responsibilities

  • Write and edit compelling content (blogs, landing pages, etc.) to drive organic traffic and new logo pipeline
  • Partner with senior SEO manager to execute organic strategies, including optimizing existing content for SEO and conversion
  • Collaborate with growth marketing team to create and distribute content that drives pipeline and revenue impact across channels (email, social media, paid digital)
  • Manage content calendar and own content development process (both writing and publishing on CMS)
  • Partner with brand team to ensure content is consistent with brand voice, style, and tone
  • Interviewing/work with SMEs to leverage thought leadership in our content
  • Partner with product marketing managers to infuse product messaging / strategically tie Outreach’s platform into editorial content

Qualifications

  • Excellent written and verbal communication skills
  • 5+ years in a content marketing role at a high-growth SaaS company (writing portfolio required)
  • Impeccable organization and project management skills with the ability to work on multiple projects with many stakeholders
  • Hands-on experience with website management, data and analytics, generative AI, and SEO
  • Basic design/ Canva skills
  • Bachelor’s degree in marketing, journalism, or relevant field
The base salary range for this role is $63,000-$110,000. You may also be offered incentive compensation, bonus, restricted stock units, and benefits. Actual compensation is based on factors such as the candidate's skills, qualifications, and experience. We also have a location-based compensation structure; there may be a different range for candidates in other locations.
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