Platform Enablement Specialist
Outreach
Your Daily Adventures Will Include
- Seller Journey Design & Enablement
- Partner with enablement, Revops and GTM to map, build and implement a cohesive end-to-end seller journey in the Outreach platform, aligning with buyer stages and revenue goals.
- Empower sales, SDRs, and CS teams to confidently utilize Outreach workflows and content.
- Quarterly Release Management & Training
- Lead cross-functional planning and communications for quarterly Outreach platform releases and updates.
- Create training materials, host enablement sessions, and ensure timely rollout of new features or enhancements to the internal team — both virtual and in-person.
- AI Enablement & Intelligent Outreach
- Implement and Drive adoption of AI-powered capabilities (e.g., conversational intelligence, AI agents, predictive analytics) within Outreach.
- Collaborate with Product and Marketing teams to showcase AI features, provide feedback, and ensure reps leverage them effectively.
- Performance Tracking & Analytics
- Define and monitor key adoption and performance metrics (e.g., feature usage, sequence completion, response rates, deal velocity).
- Analyze insights and adjust enablement interventions to drive continuous improvement.
- Content & Messaging Support
- Develop and manage best-practice content: Outreach sequences, templates, battle cards, playbooks, and messaging tailored to seller roles and segments.
- Enable reps to focus on conversations—minimize friction with practical, easy-to-use assets.
- Internal Platform Evangelism
- Partner with stakeholders (Sales Ops, RevOps, GTM leadership) to promote platform excellence and champion Outreach adoption.
- Support ongoing feedback loops and highlight platform success stories.
- Continuous Optimization
- Incorporate sales feedback into iteration cycles for sequences, training, and content.
- Ensure enablement offerings adapt rapidly to evolving GTM strategies and platform capabilities.
Our Vision of You
- 2-3 years in a sales or GTM enablement, platform enablement, or revenue operations role within a SaaS environment.
- Proven experience with Outreach (or similar sales engagement platforms), including adoption and feature rollout.
- Strong analytical skills: adept at tracking usage data, deriving insights, and optimizing enablement.
- Skilled in workshop delivery, content creation, and training design—both in-person and virtual.
- Excellent cross-functional communication—comfortable aligning stakeholders from product, marketing, sales, and ops.
- Familiarity with LMS, CRM, and other sales tack tools
- Project management prowess and top notch communication skills
- Adaptable, proactive, and practically experienced in scaling workflows in a fast-paced environment.
- Certifications in enablement frameworks (e.g., Certified Outreach Admin, Sales Enablement Society).
- Experience working in agile release-driven environments.
- Familiarity with AI-focused enablement tools or conversational intelligence platforms.