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Growth Marketing Director

Riders Share

Riders Share

Marketing & Communications, Product, Sales & Business Development · Full-time
Austin, TX, USA
USD 60k-1,100k / year
Posted 6+ months ago

Are you an avid motorcycle rider? Do you want to be responsible for making motorcycles popular again among young people?

If so, this is the job for you. Riders Share has been dubbed "the Airbnb of motorcycles". We are an online marketplace for peer to peer motorcycle rentals. Our mission is to make motorcycles affordable, accessible and safer to ride. On our platform, riders make money when renting out their bikes; they save money when renting motorcycles compared to legacy rentals, and we promote safety above all else - it helps us reduce costs, too. There are 20 million people in the US that have a motorcycle license and do not currently own a motorcycle; and millions of foreign tourists that would like to rent a bike instead of a car when visiting the country. We need you to build a brand among them.

The role:

Reduce customer acquisition cost while increasing the potential number of customers to acquire Manage and optimize ad spending - mostly online Manage creatives, brand messaging, and brand feel Manage our social media presence Manage our blog and SEO strategy to align with the rest of marketing Find new marketing channels Build your dream team over the next 5 years. For now, you will work with contractors for SEO, SEM, social media ads, etc. It won't be easy, but you are marketing a much superior product than our competitors. We are the largest motorcycle sharing platform by several multiples for a reason.

We are looking for somebody with the following qualifications:

Sharp: demonstrated ability to excel through past accomplishments Creative: can come up with awesome ideas that will go viral quickly among riders Motorcycle culture: must know it like the back of their hand. No cagers. Marketing experience: preferably online first at a growth startup Preferably prior online marketplace experience Compensation:

Salary, benefits and stock options. We are looking for potential so we can accept a wide variety of experience levels, but obviously we prefer somebody that has scaled an online marketplace before.

Riders Share is an equal opportunity employer.