Sales Representative
RobotLAB
RobotLAB is a leading robotics integrator helping businesses and government institutions automate and innovate with cutting-edge robotic solutions. Our mission is to make automation accessible and impactful by delivering intelligent robots that boost productivity, enhance customer and employee engagement, and drive operational efficiency across industries such as hospitality, manufacturing, warehousing, education, and healthcare.
RobotLAB Dallas - Franchise is seeking a full-cycle B2B sales professional to drive new revenue in the DFW area by selling service robots for cleaning, delivery, security, and customer service. This role offers base salary plus commission, with success measured by pipeline growth, closed deals, and long-term customer retention.
Role overview:
•You will drive new revenue across priority industries in the DFW territory by selling service robots for cleaning, delivery, security, and customer service.
•Success looks like predictable pipeline creation, consultative discovery, ROI-based business cases, multi-stakeholder alignment, and closed-won deals with high deployment success and retention.
Key responsibilities
Pipeline generation:
Prospect daily via targeted cold email, phone, LinkedIn, events, and door-to-door in priority verticals: education, manufacturing, hospitality, healthcare, multifamily, warehousing, and retail.
Build named-account plans for DFW territory; map facilities and decision-makers (facilities, operations, housekeeping, CFO/COO).
Book qualified discovery meetings and on-site demos leveraging local presence.
Discovery and solutioning:
Run structured discovery to quantify current cleaning/delivery costs, labor constraints, facility specs, and risk/compliance needs.
Translate requirements into the right platform fit (e.g., Pudu T300/MT1, Gausium Vac 40, Cenobot SP50, LionsBot R3 series) considering environment complexity, navigation needs, noise constraints, dust capacity, and budget.
ROI and business case development:
Build ROI models using cost-per-day, labor substitution, cleanliness/coverage improvement, and scheduling utilization.
Address common objections (price, tech comfort, “replacing people”) with value framing, risk mitigation, and pilot paths.
Sales execution:
Own the full-cycle sales process: outreach → discovery → demo/pilot scoping → proposal → negotiation → close → handoff to operations/tech for deployment.
Coordinate demos (on-site/off-site), pilots, financing options, and refurbished alternatives when appropriate.
Maintain momentum across 1–6 month cycles with multithreaded stakeholder engagement.
Cross-functional coordination:
Work with operations/tech for pre-sales site assessments, deployment planning, and post-sale success criteria.
Capture field feedback on navigation reliability, site complexity, and product gaps to inform vendor selection and pricing strategy.
Account management and expansion:
Ensure clean handoff, attend deployment kickoff as needed, and set success metrics.
Identify expansion opportunities (additional facilities/robots, accessories, upgrades, maintenance plans).
Reporting and process:
Maintain CRM hygiene: lead sources, stages, next steps, dates, probability, expected close value.
Weekly pipeline reviews; forecast accuracy; activity KPIs.
Track post-deployment satisfaction signals and support issues to protect revenue.
Performance metrics:
Activity: daily touches (calls/emails/LinkedIn), weekly first meetings booked, demos scheduled.
Pipeline health: qualified pipeline coverage (3–5x quarterly quota), aging by stage, conversion rates.
Revenue: new MRR/ARR or unit sales, average deal size, win rate, cycle length.
Retention/expansion: 90-day deployment success, expansion opportunities sourced.
Territory coverage: named-account penetration, vertical mix (education, manufacturing, etc.).
Ideal candidate profile:
2–5+ years full-cycle B2B sales; selling hardware/SaaS/automation/industrial solutions preferred.
Comfortable selling to facilities/operations and finance leaders; can navigate technical and economic buyers.
Consultative, data-driven, and persistent; thrives in outreach-heavy motions and field demos.
Strong command of ROI modeling; can quantify labor/time savings and utilization scenarios.
Hands-on with demos; willing to be on-site across the DFW territory; valid driver’s license.
Required skills:
Prospecting mastery: cold email/call, LinkedIn, event prospecting, door-to-door for target facilities.
Financial acumen: cost modeling, TCO, payback, and pilot economics.
Technical aptitude: able to explain robot capabilities and constraints (navigation, coverage, noise, maintenance).
Objection handling: pricing, technology resistance, workforce impact.
CRM discipline; proposal and contract basics; coordination of financing and pilots.