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Never pay for any CBT, test or assessment as part of any recruitment process. When in doubt, contact us

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We offer financial services and benefits that ensure employee wellbeing and inspire them to live better lives, thus creating a more optimized workforce for companies in Africa.

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\nRead more about this company\n

 

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\nGrowth & Marketing Executive\n

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About the job

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  • Create and drive the global/national marketing strategy and playbook.
  • \n
  • Own and deliver our Marketing roadmap.
  • \n
  • Craft our brand voice to ensure we communicate effectively with our customers and partners.
  • \n
  • Analyze consumer behavior and determine customer personas
  • \n
  • Be at the forefront of our customer acquisition model, obsessed with all things growth marketing.
  • \n
  • Working with the senior management team on positioning Salad and our offerings and delivering content to enable sales.
  • \n
  • Liaise with HR to create a compelling employer brand, as a great place to work
  • \n
  • Manage our agency usage and partnership engagements.
  • \n
  • Set, monitor, and report on team goals and KPIs.
  • \n
  • Continuous market analysis to understand our position in an ever-changing environment.
  • \n
  • Drive the digital marketing capability (website, SEO, social media channels)
  • \n
  • Lead the messaging, positioning, content creation, solutions marketing, and delivery of marketing experiences that engage the target customer base
  • \n
  • Find opportunities to to rapidly grow customer acquisition
  • \n
  • Strategise with Commercial how to optimize pricing tiers for growth
  • \n
  • Provide reporting to the senior management team against agreed performance measures, and provide insights on future strategies
  • \n
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Requirements

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  • 3+ years of experience in a Growth & Marketing role
  • \n
  • BSc in Marketing, Business Administration, or a related field
  • \n
  • Good product marketing knowledge
  • \n
  • Good project management skills
  • \n
  • Solid samples of past campaigns and initiatives
  • \n
  • Content and copy writing experience
  • \n
  • Knowledge of web analytic tools HTML, Photoshop, MailChimp is a must have
  • \n
  • Experience working in the fintech space is an added advantage
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Method of Application

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Interested candidates should send their cover letter and CV to careers@saladafrica.com

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\nBuild your CV for free. Download in different templates.\n

","datePosted":"2023-08-30T12:14:05.948Z","validThrough":"2024-10-25","employmentType":[],"hiringOrganization":{"@type":"Organization","name":"Salad","description":"Salad is building solutions to transform Africa's workforce and the timing has never been more crucial. We are contributing to a society of financially-secure people who live better and more optimized lives. By partnering with employers to give their employees access to a portion of their earned salaries before payday, urgent needs can now be met with ease. The first step on a journey to financial wellness is freedom from the pressure of bill payments, loan repayments, and emergency costs. This is why Salad exists, for all the solutions you need to be financially-secure, happier, and more productive.","numberOfEmployees":18,"address":[{"address":{"@type":"PostalAddress","addressLocality":"United States"}},{"address":{"@type":"PostalAddress","addressLocality":"Delaware, USA"}},{"address":{"@type":"PostalAddress","addressLocality":"Lagos, Nigeria"}},{"address":{"@type":"PostalAddress","addressLocality":"Dover, DE, USA"}},{"address":{"@type":"PostalAddress","addressLocality":"Lagos, Nigeria"}}],"sameAs":"https://saladafrica.com","url":"https://saladafrica.com","logo":"https://cdn.getro.com/companies/0ec34884-bc49-5362-ae52-1d58e7fb910f-1719937887","memberOf":{"@type":"Organization","name":"Techstars","description":"","logo":"https://cdn.getro.com/companies/21d1bd6c-49e3-5d81-a799-5af7da862936-1717081322","url":"jobs.techstars.com"},"keywords":"Community and Lifestyle, Finance, Health"},"jobLocation":{"@type":"Place","address":{"@type":"PostalAddress","addressLocality":"Nigeria"}}}

Growth & Marketing Executive at Salad Africa (Techstars 22)

Salad

Salad

Marketing & Communications, Sales & Business Development
Nigeria
Posted on Wednesday, August 30, 2023

Never pay for any CBT, test or assessment as part of any recruitment process. When in doubt, contact us

We offer financial services and benefits that ensure employee wellbeing and inspire them to live better lives, thus creating a more optimized workforce for companies in Africa.


Read more about this company

 

Growth & Marketing Executive

About the job

  • Create and drive the global/national marketing strategy and playbook.
  • Own and deliver our Marketing roadmap.
  • Craft our brand voice to ensure we communicate effectively with our customers and partners.
  • Analyze consumer behavior and determine customer personas
  • Be at the forefront of our customer acquisition model, obsessed with all things growth marketing.
  • Working with the senior management team on positioning Salad and our offerings and delivering content to enable sales.
  • Liaise with HR to create a compelling employer brand, as a great place to work
  • Manage our agency usage and partnership engagements.
  • Set, monitor, and report on team goals and KPIs.
  • Continuous market analysis to understand our position in an ever-changing environment.
  • Drive the digital marketing capability (website, SEO, social media channels)
  • Lead the messaging, positioning, content creation, solutions marketing, and delivery of marketing experiences that engage the target customer base
  • Find opportunities to to rapidly grow customer acquisition
  • Strategise with Commercial how to optimize pricing tiers for growth
  • Provide reporting to the senior management team against agreed performance measures, and provide insights on future strategies

Requirements

  • 3+ years of experience in a Growth & Marketing role
  • BSc in Marketing, Business Administration, or a related field
  • Good product marketing knowledge
  • Good project management skills
  • Solid samples of past campaigns and initiatives
  • Content and copy writing experience
  • Knowledge of web analytic tools HTML, Photoshop, MailChimp is a must have
  • Experience working in the fintech space is an added advantage

Method of Application

Interested candidates should send their cover letter and CV to careers@saladafrica.com

Build your CV for free. Download in different templates.