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B2B Content Writer

SegmentStream

SegmentStream

Marketing & Communications
Remote
Posted 6+ months ago

Responsibilities:

  • Conduct in-depth research and analysis to understand customer needs, market trends and content gaps to ensure our content effectively reaches and resonates with our target audience;
  • Collaborate and interview team members to gather and compile expert content;
  • Manage the content lifecycle from ideation and creation through to distribution and performance analysis, optimising content for SEO and user engagement;
  • Oversee the content calendar, ensuring timely publication of materials and alignment with marketing campaigns and product launches;
  • Carefully checking and correcting copy to ensure it meets our editorial standards and quality;
  • Continually review our published content to ensure it’s up-to-date with the latest news, trends and regulations;
  • Keep abreast of the latest market trends and regulations and use this information to plan our content;
  • Help us find and use the right keywords for our market. Use SEO tips to make our content perform better.

Requirements:

  • Fluent in English;
  • 3+ years of proven experience in content creation and marketing, preferably in a MarTech, SaaS or B2B environment;
  • Strong understanding of SEO principles, content management systems, and analytics tools to make data-driven decisions;
  • Exceptional writing, editing and copywriting skills, with the ability to produce engaging and compelling content across multiple channels;
  • Proven ability to manage projects from inception to delivery;
  • A creative mindset coupled with strategic thinking, able to generate innovative ideas for content and marketing materials;
  • Excellent communication and collaboration skills, with experience of working cross-functionally to support content needs across the business.

Why SegmentStream:

  • Unique and high-quality SaaS product that solves a massive problem for a huge market;
  • VC-backed by top investors & angels, including TechStars, founders of Pipedrive, Dynamic Yield, and other great SaaS entrepreneurs;
  • Fast-growing, fully distributed, and international team of smart people who not only love what they do but are also really good at it;
  • A great company culture that is embracing functional ownership, entrepreneurial mindset, and personal growth;
  • Full responsibility from day one and being part of our results-driven working environment;
  • Competitive salary plus attractive stock compensation package;
  • A lot of opportunities for future career growth within the company.