The opportunity

As Digital Marketing Manager you’ll play a crucial role in developing and executing campaigns to promote Shieldpay’s product and core capabilities across key digital marketing channels. The remit of this role spans across demand generation, website ownership – including our SEO/PPC strategy and delivery – as well as campaign performance reporting and optimisation.
Given the dynamic nature of Shieldpay’s landscape, you’ll need to be adaptable, innovative, and a strong team player

What you’ll be doing

• Campaign development: Creating and overseeing marketing campaigns across digital channels (website, social media, email, etc.) to increase brand awareness, lead generation, and customer acquisition.
• Website optimisation: Reviewing website performance, building and developing the existing framework and testing new tools to enhance user experience and improve conversion.
• CRM management (Hubspot): Working with the Revenue Operations team to automate marketing reporting, track lead management and conversion through the digital marketing funnel, and build lists and create nurture and/or re-engagement campaigns.
• Reporting and Analysis: Preparing regular performance reports, collaborating with Revenue Operations to analyse data and optimise campaign performance, and feeding back insights to enhance future campaign planning.
• Budget management: Monitoring spend and ROI on paid digital activity to provide recommendations on changes to allocation of planned marketing spend to meet objectives.

What we're looking for in you

• Proven experience leading on strategy for a range of digital channels, including paid search, paid social, and display, and managing budget
• A strong background working with Hubspot (or similar CRM) and website management
• An analytical mind with the ability to manage data and report on campaign performance
• Curiosity and creativity with an appetite to test and learn about the latest trends
• Ability to project manage with strong organisation and communication skills to work collaboratively with a range of internal and external stakeholders
• Adaptable and agile in a fast-paced environment
• As we are dedicated to fostering an inclusive environment where every individual is valued, respected, and empowered to use their voice, we’ll expect you to demonstrate a likeminded approach to how you communicate and collaborate with others.
• We don’t like old fashioned corporate hierarchy. Instead, we like to empower our people to make a change and be autonomous in their role. You should be adaptable to align with our dynamic environment.
• We're building a vibrant community full of the best people the fintech world has to offer. Be prepared to showcase your creative thinking and an ambitious approach to what you do.

Our promise

Shieldpay is an equal opportunities employer. For Shieldpay building a fair and transparent workforce begins with the recruitment process that does not discriminate on the grounds of gender, sexual orientation, marital or civil partner status, pregnancy or maternity, gender reassignment, race, colour, nationality, ethnic or national origin, religion or belief, disability or age.

Team

Commercial

Locations

London

Remote status

Hybrid Remote

Employment type

Full-time

Employment level

Technicians

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