Cryptocurrency has a gender problem: the crypto gender gap currently exceeds the existing gap within traditional investments including stocks, ETFs, mutual funds, and real estate. Women are curious about cryptocurrency and want to get involved in the industry but face particular challenges: cryptocurrency feels unsafe, women are ignored by crypto products and environments, and the pervasive toxic bro culture is dehumanizing and disrespectful to women. That is why women need Sparrow: we are a secure and easy-to-use investment management platform where she can purchase and sell Bitcoin, then allocate that Bitcoin to goal-oriented funds, all to the benefit of herself and her family. Our mission is to increase accessibility and ownership of Bitcoin to women.
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