About SQOR.ai:

SQOR.ai is revolutionizing business intelligence with our AI-driven platform that reduces the dependency on or even eliminates the need for excess data science salaries that have ballooned and occupy a significant portion of company burn today. We provide senior leadership with full visibility across their company's KPIs and operational execution through a simple authentication process. Our plug-and-play solution allows users to simply integrate all SaaS tools, extracting vital insights from the scattered company KPI data across them all.

Watch our product video: https://youtu.be/Aff-rX9W_TE?si=qknh7PLXZl8O4bpk

The Opportunity:

As Co-Founder and Head of Marketing, Communications and GTM, you will be a results-driven, hands-on, lead from the front marketer that will spearhead all user acquisition efforts to include all messaging, content, SMM, product marketing, sales enablement, and ultimately revenue expansion. This full-time, equity-based position offers the chance to shape a disruptive B2B SaaS startup from the ground up. The compensation for this role is 1-2% equity at this time based on level of experience and hands-on full-tim commitment. Salary compensation anticipated in Q4 2024 as we secure funding.

Key Responsibilities:

B2B SaaS Marketing Strategy:

• Develop and execute comprehensive B2B marketing strategies to drive growth and user acquisition
• Create and optimize messaging, content, and campaigns tailored to B2B audiences
• Implement data-driven email automation and content strategies

Content and Inbound Marketing:

• Oversee content creation across various channels: short-form content on TikTok, Reels, and YouTube Shorts, blogs, white-papers, webinars
• Develop and execute SEO strategy to improve organic visibility and lead generation
• Manage social media marketing posting efforts, with a focus on LinkedIn for B2B engagement

Product Marketing and Sales Enablement:

• Collaborate with product team to develop compelling product positioning and messaging
• Create sales enablement materials and support revenue operations
• Conduct market research and competitive analysis to inform marketing strategies

Digital Marketing and Analytics:

• Implement and optimize multi-channel digital marketing campaigns
• Leverage analytics tools to measure campaign performance and inform marketing decisions
• Conduct A/B testing and experiments to improve conversion rates and user acquisition

PR and Brand Management:

• Develop and execute PR strategies to increase brand visibility in the B2B SaaS space
• Manage brand identity and ensure consistency across all marketing touchpoints
• Cultivate relationships with industry influencers and media outlets

Team Leadership and Stakeholder Management:

• Build and lead a high-performing marketing team
• Collaborate with cross-functional teams (sales, product, customer success)
• Present marketing strategies, KPIs, and results to executive team and stakeholders

Required Skills and Experience:

• 5+ years of B2B SaaS marketing experience, with a focus on early-stage growth
• Proven track record in executing successful B2B marketing strategies
• Strong portfolio showcasing recent B2B SaaS marketing campaigns and results
• Expertise in content marketing, SEO, social media marketing (especially LinkedIn), and email automation
• Experience with marketing analytics tools and data-driven decision making
• Proficiency in marketing automation platforms and CRM systems
• Excellent communication and storytelling abilities for B2B audiences
• Hands-on experience in product marketing and sales enablement
• Deep understanding of B2B SaaS business models and metrics

Preferred Qualifications:

• Experience marketing AI and/or business intelligence solutions
• Familiarity with product-led growth (PLG) strategies
• Background in demand generation and account-based marketing (ABM)
• Experience with PR and media relations in the B2B tech sector
• Advanced degree in Marketing, Business, or related field

The ideal candidate will have a comprehensive understanding of the B2B SaaS marketing landscape and a proven ability to execute growth-driven marketing strategies in early-stage environments. They should be able to balance strategic thinking with hands-on execution across various marketing disciplines.

Why Join SQOR.ai:

• Be a key player in a high-growth, venture-backed SaaS startup
• Opportunity for rapid career advancement and significant equity upside
• Work with a world-class team of entrepreneurs and technologists
• Shape the future of AI-driven business intelligence and analytics

If you're passionate about scaling B2B SaaS products and driving exponential growth, we want to hear from you! Join us in our mission to democratize data-driven decision-making for businesses and investors worldwide.