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Co-Founder and Head of GTM and Social Media Marketing (**Equity-based role)

SQOR.io

SQOR.io

Marketing & Communications
United States
Posted on Apr 24, 2025

United States-based applicants preferred.

(** OPT is great.)

Role: Head of GTM + Social Media Marketing – B2B SaaS

Please Note:

This role is for a hands-on Head of Social Media Marketing with B2B SaaS marketing experience. The rioght candidate will actively create and execute daily social media activations (HANDS ON) across multiple social media platforms. This is a content-first, storytelling-driven role focused on earned engagement.

This is NOT for paid ads, or for email lead-gen strategies.

It is a direct engagement and content contributor role as you build a team. This is ideally a full-time, roll-up-your-sleeves position where you’ll be driving SQOR.ai’s brand presence, engagement, and thought leadership through social media and community interactions daily.

About SQOR.ai

SQOR.ai is the only plug-and-play AI platform that autonomously transforms SaaS data into real-time actionable intelligence. Designed for business leaders, investors, and consultants, SQOR.ai makes AI-driven decision intelligence effortless—no data teams, no infrastructure, no manual analytics.

With over 500+ KPIs users can monitor and 60+ AI agents, SQOR.ai delivers causal insights, predictions, and real-time monitoring across sales, marketing, finance, customer success, operations, and product development.

Our mission? To democratize access to decision intelligence—empowering all businesses to compete on a level playing field by unlocking insights without complexity, cost, or barriers.

Watch our product video here: https://youtu.be/Aff-rX9W_TE?si=EFEr68BfrohDvZMX

Role Overview

As the lead person in charge of all engageement, GTM, and Social Media Marketing, you’ll be the storytelling engine behind SQOR.ai’s daily social media activations, community engagement, and thought leadership efforts. You will work closely with Branding and ABM, sales, product, and leadership to showcase SQOR.ai’s value proposition to key personas and ICPs (Ideal Customer Profiles).

This role is for someone who thrives in fast-paced, high-impact environments and is excited about using all of the traditional SMM tools, as well as the latest AI tools to create and distribute engaging short-form video content, blog posts, social media posts, and maintain interactive discussions with the community.

Your goal? To drive awareness, engagement, and organic growth across all online channels while fostering a community of decision-makers who trust SQOR.ai’s insights.

Compensation

This role offers 1% of the company in shares and there is a team of 18 here working full time for equity, doing the same. As we gain traction and raise capital, cash compensation will be introduced, with a timeline targeting Q3 2025 for the first phase of paid compensation.

Key Responsibilities

- Create and execute engaging, high-impact social media activations that increase brand awareness, thought leadership, and community engagement across LinkedIn, Twitter, YouTube, and other relevant platforms.

- Leverage AI-powered content creation tools to produce short-form video content, blog posts, social posts, and interactive discussions; ensuring SQOR.ai maintains a cutting-edge presence online.

- Engage directly with the community, providing updates, responding to comments, messages, and mentions to build strong relationships and encourage organic discussions around business intelligence, AI, and SaaS.

- Collaborate with sales and product teams to create social-first content that educates, inspires, and converts key ICPs, including C-suite executives, data professionals, investors, and consultants.

- Experiment with new social formats, growth hacks, and engagement tactics to increase organic reach and audience interaction.

- Write compelling thought leadership posts, ghostwrite for executives, and develop in-depth Twitter threads and LinkedIn posts that position SQOR.ai as a leader in AI-powered decision intelligence.

- Monitor and analyze social media performance, using insights to optimize content strategy and maximize impact.

- Stay ahead of AI and social media trends, ensuring SQOR.ai remains a leader in digital storytelling and content innovation.

- Lead community-building efforts—creating meaningful conversations and engagement loops that turn our audience into advocates.

Skills and Experience

- Proven experience in social media marketing, content creation, and community engagement within B2B SaaS (AI and BI a big plus).

- Deep understanding of content tools like Synthesia, Parmonic, Descript, Midjourney, Canva, ChatGPT, etc... and how to use them to create engaging social content at scale.

- Exceptional storytelling and copywriting skills, with the ability to craft compelling narratives that resonate with SQOR.ai’s audience.

- Video content creation experience, including short-form videos for LinkedIn, YouTube Shorts, and Twitter/X.

- Ability to develop and execute organic growth strategies—increasing brand visibility without relying on paid ads.

- Deep knowledge of social media algorithms, engagement tactics, and audience growth strategies.

- Experience managing and growing B2B communities, engaging with prospects, and driving conversations.

- Ability to work independently and at a fast pace, balancing multiple content initiatives while staying strategic and creative.

- Comfortable collaborating with product, sales, and leadership teams to ensure content aligns with business objectives and ICP pain points.

- Portfolio of social media activations, short-form videos, and community engagement initiatives you are proud to showcase.

Why Join Us?

- Be part of an A-TEAM. (No B-TEAM players should apply.)

- Join a cutting-edge AI-driven SaaS startup that is revolutionizing business intelligence.

- Own and lead SQOR.ai’s entire social media presence, driving organic growth and engagement with a world-class team.

- Work remotely with full creative freedom to experiment, innovate, and make an impact.

- Fast-track your career by working in a high-growth, AI-powered SaaS startup that is scaling quickly.

- Shape the future of AI-driven decision intelligence—and have fun while doing it.

If You’re Ready to Build Something Big, Apply Now!

If you’re a results-driven, social-first marketing expert who thrives on storytelling, audience growth, and AI-powered content creation, we want to hear from you.