Performance Marketing Specialist
telnyx
About Telnyx
Telnyx is an industry leader that's not just imagining the future of global connectivity—we're building it. From architecting and amplifying the reach of a private, global, multi-cloud IP network, to bringing hyperlocal edge technology right to your fingertips through intuitive APIs, we're shaping a new era of seamless interconnection between people, devices, and applications.
We're driven by a desire to transform and modernize what's antiquated, automate the manual, and solve real-world problems through innovative connectivity solutions. As a testament to our success, we're proud to stand as a financially stable and profitable company. Our robust profitability allows us not only to invest in pioneering technologies but also to foster an environment of continuous learning and growth for our team.
Our collective vision is a world where borderless connectivity fuels limitless innovation. By joining us, you can be part of laying the foundations for this interconnected future. We're currently seeking passionate individuals who are excited about the opportunity to contribute to an industry-shaping company while growing their own skills and careers.
About you
As a demand generation intern, you will work closely with all marketing functions within Telnyx and learn how to project manage and execute marketing campaigns. You are a self-motivated, fast learner who loves problem-solving and digging into data to find trends and areas for improvement. You can work collaboratively with others and clearly communicate your findings and recommendations.
The opportunity
- You will work closely with all marketing functions within Telnyx and learn how to project manage and execute marketing campaigns.
- As part of your responsibilities, you will:
- Write copy for landing pages, social posts, email invites, or ads based on messaging provided by other members of the team.
- Use Canva to create banner ad variations to continuously run campaign experiments
- Review paid search terms and perform clean-ups on a daily basis (adding negative keywords and suggesting keyword targeting)
- Monitor and report on the performance of digital ad campaigns and content to make recommendations for campaign optimization.
Who we're looking for
- Affinity for or experience in marketing, either through past work experience or from a college degree earned or in progress.
- Strong logic and data analysis skills.
- Familiarity with digital marketing and social channels (i.e. Twitter, Facebook, LinkedIn).
- Strong organizational skills and attention to detail.
- Excellent oral and written communication skills.
Bonus points for
- Experience with ad platforms e.g. Google ads, LinkedIn campaign manager.
- Experience with any CMS (Content Management System): e.g. Wordpress, Joomla, Contentful
- Familiarity with A/B tests and email performance reporting.
Tasks
- Reporting: daily or weekly
- Daily review of paid Search terms: Access search terms report on Google Ads and do daily clean-up (adding negatives and suggesting keyword targeting)
- Weekly review of 6sense ad performance: deactivate ads that are below benchmark. Make recommendations for ads or ads groups that need updating/testing
- Assist in pulling Funnel data from Domo/Hockeystack: Paid SALs Status on a weekly basis
- Campaign execution: weekly
- Writing copy for landing pages, social, email invites, ads (MOps and Design briefs) for example for webinars
- Creating/refreshing landing pages
- Using Canva to create ad banner variations to consistently replace losing banners.
- SEO Monthly Tasks:
- Use GPT to generate backlink Content
- Scout Outreachz marketplace and list target domains to publish on based on DR and relevancy.
- Track and product keyword rankings movements and report drops/wins
#LI-KG1
Bring Your Authentic Self to Telnyx
Telnyx is committed to building a team full of diverse perspectives, various backgrounds and different minds. We believe diversity drives innovation. We are committed to building a culture where difference is valued and creating avenues of equity for underserved groups. While we are still a work in progress, we are actively seeking folks who are passionate about building a place of belonging for everyone.
We're looking for people with passion, grit, and integrity. We believe in transparency, proactivity, and mutual respect. We provide the high-grade tools that help you do your best work, and keep up the collaborative habits that help everyone stay in the loop. No matter where you're based or which team you’re on, you’re plugged in, supported, and helping to shape the future of communications.
You're encouraged to apply even if your experience doesn't precisely match the job description. Your skills and passion will stand out—and set you apart—especially if your career has taken some extraordinary twists and turns. At Telnyx, we welcome diverse perspectives, rigorous thinkers and assumption challengers. Are you ready to join us?
