About TopSet:

TopSet’s mission is to ignite cultural pride and economic empowerment through African language learning. Our edtech platform connects learners of all ages with trained, native speakers for virtual, gamified African language lessons. Our passionate team of educators and language experts is dedicated to providing world-class language education to a diverse community of learners.

Position Overview:

We are seeking a dynamic and creative Social Media Associate to join our team. If you are passionate about Nigerian cultures and languages, and possess a deep understanding of social media platforms and trends, we want to hear from you. You will craft and execute our social media strategy to engage our target audience, drive brand awareness, and support our mission.

Key Responsibilities:

• Develop and execute a comprehensive social media strategy aligned with TopSet's brand and mission.
• Manage and curate content for our social media platforms, including Facebook, Instagram, Twitter, LinkedIn and YouTube.
• Build and maintain a social media content calendar, ensuring regular and consistent postings.
• Monitor and respond to social media comments, messages, and inquiries in a timely and professional manner.
• Grow and engage our social media audience by implementing strategies to increase followers, likes, shares, and comments.
• Collaborate with our language tutors and educators to create language-specific content and cultural insights.
• Track and analyze social media metrics, providing regular reports on the performance of campaigns and content.
• Stay up-to-date with social media trends, algorithm changes, and emerging platforms.
• Handle social media crisis management and negative feedback with professionalism and tact.
• Foster a sense of community among our followers, encouraging user-generated content and discussions.
• Collaborate with cross-functional teams, including marketing, content creation, and customer support.

Qualifications:

• Bachelor's degree in Marketing, Communications, or a related field (or equivalent work experience).
• Proven experience as a Social Media Associate or in a similar role.
• Excellent written and verbal communication skills, with a strong command of English.
• Proficiency in social media management tools and analytics platforms.
• Creative mindset with a keen eye for design and aesthetics.
• Cultural sensitivity and an understanding of African languages and traditions.
• Proficiency in Yoruba, Igbo, or Hausa is a plus.
• Ability to work independently, manage multiple projects, and meet deadlines.
• Strong problem-solving skills and a proactive approach to challenges.
• Passion for language education and cultural preservation.

Salary:

• N250k+

Location

• Remote work, based in Nigeria.