About The Role

We’re looking for a highly strategic and hands-on Marketing Operations Manager to help us scale the impact of our demand generation and customer marketing efforts. This role will be instrumental in auditing, optimizing, and evolving our current marketing operations and technology stack to drive measurable business outcomes.

You’ll partner closely with marketing leadership to bring structure, visibility, and performance improvements across campaigns, systems, and reporting—while also helping the team adopt smarter, more scalable ways of working (including AI-powered workflows).

What You’ll Do

Marketing Operations & Systems Optimization

• Audit our current marketing operations, workflows, and tech stack to identify gaps, inefficiencies, and opportunities for scale
• Own and optimize HubSpot as our core marketing automation platform
• Evaluate and improve integrations across tools such as Salesforce, Apollo, Gong, Chili Piper, Gainsight, and Pendo
• Design and implement scalable processes that improve campaign execution, lead management, and lifecycle tracking
  
  

Campaign Execution & Performance

• Partner with demand generation and customer marketing teams to execute and optimize campaigns end-to-end
• Build frameworks for campaign planning, tracking, and performance measurement
• Continuously test, iterate, and improve campaign performance through data-driven insights
  
  

Analytics, Reporting & Insights

• Establish clear, consistent reporting structures for marketing performance and pipeline impact
• Own the development of dashboards and reporting across marketing and revenue systems
• Partner with the VP of Marketing to deliver monthly campaign, pipeline, and performance reports
• Translate data into clear, actionable insights that inform decision-making
  
  

Strategy & Cross-Functional Influence

• Translate marketing strategy into operational plans and systems that drive execution
• Act as a strategic partner to marketing leadership—bringing recommendations, not just execution
• Collaborate cross-functionally with Sales, RevOps, and Customer Success to ensure alignment across the funnel
  
  

Innovation & AI Enablement

• Identify opportunities to leverage AI across marketing workflows (campaigns, segmentation, reporting, etc.)
• Work with the team to test, implement, and scale AI-driven solutions
• Bring a mindset of continuous improvement and experimentation
  
  

Core Experience

What We’re Looking For

• 5+ years in marketing operations, growth operations, or a similar role
• Deep expertise in HubSpot (required)
• Experience working across a broader marketing and revenue tech stack, including tools like Salesforce, Apollo, Gong, Chili Piper, Gainsight, and/or Pendo
  
  

Skills & Strengths

• Strong analytical mindset with the ability to translate data into insights and action
• Proven experience building reporting frameworks and improving marketing visibility into pipeline and performance
• Hands-on experience with campaign execution, optimization, and lifecycle management
• Ability to think both strategically and tactically—zooming out to solve big problems and diving in to execute
  
  

Ways of Working

• Self-starter who proactively identifies problems and brings forward solutions
• Comfortable operating in ambiguity and driving structure where it doesn’t exist
• Strong communicator who can influence stakeholders and align teams
• Curious and adaptable, with an appetite to learn and evolve—especially in leveraging AI and new technologies
  
  

Salary:

We are committed to fair, transparent, and equitable compensation practices. We use a market based approach that considers cost of labor by geographic region, along with company size and industry benchmarks.

This role is categorized into three compensation tiers based on location, with the following expected annual on-target earnings (base salary + commission):

We are currently seeking candidates located in Zone 2 and Zone 3 geographies for this role.

Zone 1 – San Francisco Bay Area, New York City

• We are not currently hiring for Zone 1 locations.
  
  

Zone 2 – Boston, Los Angeles, San Diego, Seattle, Washington D.C.

• $105,000- $110,000
  
  

Zone 3 – All other U.S. locations

• $100,000 - $105,000
  
  

The range listed reflects the expectations outlined in this job description. The final salary and commission package will be determined based on, but not limited to:

• the candidate’s location, (b) individual skills and qualifications, and (c) relevant experience.
  
  

Benefits:

We offer the following benefits for the position subject to applicable eligibility requirements: Medical, dental, and vision insurance; Flexible time off; Paid sick leave; 12 weeks of fully-paid parental leave; Annual learning and development stipend; Internet stipend; One-time home office set-up stipend; 401(k) retirement plan with company match. This position is also eligible for incentive stock options, subject to the terms of our applicable stock plans.

More About Us:

We are a people-first and inclusive workplace committed to continuous learning. We pride ourselves on having a diverse workforce and we do not discriminate against any employee or applicant because of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition, or any other basis protected by law. We respect the gender, gender identity and gender expression of our applicants and employees. It is our policy to comply with all applicable national, state and local laws pertaining to nondiscrimination and equal opportunity.