Marketing Lead
Tread
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San Francisco, CA, USA
Posted on Friday, March 24, 2023
Founded in 2016, Tread is a vertical SaaS company in the Construction Materials industry, with a vision of accelerating construction. We deliver simple and powerful solutions to materials logistics enterprises globally.
Tread’s SaaS solution is a common data and ERP platform for the materials producers, haulers, and contractors in our $660Bn global market. We aim to provide the full suite of solutions required for a business to have a truly paperless and digital order to cash system of record deployed across their enterprise.
Tread is fortunate to be backed by some of North America’s most trusted technology venture investors, including Crosslink Capital, Ripple Ventures, Real Ventures, and Ridgeline Partners, all patient venture investors who are motivated to support the next ten years of growth as we continue to partner with some of the largest material producers in the world.
We believe that the digitization of our industry is here, and Tread is ensuring that we are doing all that we can to help ensure that digital adoption delivers meaningful long term value for our customers and stakeholders.
We're thrilled to Tread Onward and Upward with one of the hardest working and most important industries on the planet in the years and decades to come.
Being part of the team, you will have the opportunity to provide certainty, precision, and predictability to the trillion-dollar construction industry: a market that is currently underserved by technology. We’re building technology that will improve construction on a global scale.
Tread is looking for a B2B marketing generalist to join our team. This individual will lead many of Treads growth and product marketing activities, working directly with the company CEO. You don’t have to have extensive past marketing experience, but you do need to be a fast learner, scrappy, highly detail oriented, and willing to wear a variety of hats.
WHAT WE ARE LOOKING FOR
- 2-8 year of marketing, consulting, experience as a founder or some other results oriented role where you had to use quantitative and writing skills.
- Confident and clear writer with bonus points if you have experience with B2B marketing writing including for emails, case studies and sales collateral as well as for ad copy.
- Good quantitative skills in excel to evaluate campaigns and allocation resources.
- A willingness to get your hands dirty as you’ll be the main doer on our marketing team.
- Not required, but the ideal candidate would have some experience with digital marketing including paid digital advertising (paid search and paid social) as well as ask marketing automation and CRMs.
YOU WILL
- Lead and assist with the creation of marketing and sales collateral and the communication with our customers.
- Manage demand generation tactics including outbound outreach and inbound advertising (paid and organic).
- Test new marketing channels and be data oriented in evaluating them.
- Do whatever is necessary to support building a leading brand and marketing function.
WHAT EXCITES YOU
- Fast-paced technical environment where you can make decisions quickly and fail fast.
- Doing work that matters and has quantifiable impact.
- Being a change agent.
- Making data driven decisions.
- Continuous learning.
WHY YOU'LL LOVE TREAD
- 🏠Remote First. Opportunity to work from home.
- ⏰Flexibility. We trust our team to get their work done.
- 📖Professional Development. $1,000 per year for every employee to focus on their learning & development, as well as developmental paid days off.
- 📈Equity. Each employee receives stock options so we can share in our success.
- 🦷Benefits. Start from day one!
- 💪Health & Wellness Priority. Lunch & Learns, mental health coverage, & more.
- 🌴Time Off. Unlimited vacation time.
- 💛Family Focus. Extended parental leave with top-up and sick dependent days separate from your own.
OUR CORE VALUES
- Transparency. We default to open communication, ensuring information is direct, freely shared, and easily accessible.
- Recognition. We celebrate high-impact work and team wins.
- Empathy. We foster an environment where colleagues and partners can belong, and where we listen to and respect each other.
- Accountability. We do what we say we will do, take responsibility for our actions, and hold ourselves & team members to our commitments.
- Determination. We work smart, with urgency, grit, and intention, in pursuit of our vision. And we do so in a healthy and sustainable manner.
- Constant Pursuit of Excellence. We take pride in our work, continuously improving & learning, and striving to be our best.
How We Work
Intentional execution. We achieve atypical results through intentional, focused work. We prioritize the hardest, most important work every day, recognizing that it is 10x harder than just getting it done. The payoff for our customers, company, and individual growth makes it worth the effort.
Relentlessly remove friction. Our job is to execute and grow as quickly as possible. We relentlessly remove friction for our team and customers in every form it takes, from product design to decision-making. Removing friction is the simplest way to ensure we get to the right place most quickly.
Run to hard problems. We solve the hardest problems for our users to create significant growth and economic opportunities. Hard problems attract the most talented people and are the most rewarding to celebrate, and users are most engaged and loyal with solutions to hard problems.
Measure outcomes. We measure our work to track progress and share it visibly with teammates, customers, and stakeholders. When we solve hard problems, we have receipts.
Celebrate wins. We celebrate progress, big or small, because there is something to learn from every step of the journey. We celebrate the learnings, lessons, losses, and efforts of our teams.
People first. We focus on outcomes for our customers, teammates, and shareholders, requiring high degrees of empathy, support, and collaboration to strive towards our vision.
Our Values
Transparency - We default to open communication, ensuring information is direct, freely shared, and easily accessible.
Recognition - We celebrate high-impact work and team wins.
Empathy We foster an environment where colleagues and partners can belong, and where we listen to and respect each other.
Accountability - We do what we say we will do, take responsibility for our actions, and hold ourselves & team members to our commitments.
Determination - We work smart, with urgency, grit, and intention, in pursuit of our vision. And we do so in a healthy and sustainable manner.
Excellence - We take pride in our work, continuously improving & learning, and striving to be our best.
Benefits
🏠 Remote first: We want you to work where you feel most productive. Team members also have full access to our office in downtown Toronto at 30 Duncan Street.
🌴 Unlimited Vacation: Taking time to disconnect from work is essential to be productive and energized
🦷 Benefits from Day One: Full benefits from day one, including, Health, Dental and Mental Health, both in Canada and the USA.
📈 Equity: We want our team to be invested in the company and committed to making Tread a success. That’s why every employee receives equity into the company.
💛 Family: Our parenthood program provides paid leave and top ups and sick dependent days separate from your own.
💪 Health & Wellness Priority Lunch & learns, mental health coverage, & more.
⏰ Flexibility: Life is busy, we get it! Our team is empowered to get their work done on a schedule that works best for them.
🌱 Professional Development: Each full-time employee has $1000 to invest each year in their learning and development.
Tread's Diversity, Equity, and Inclusion Commitment
Tread provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity, or gender expression. We are committed to a diverse and inclusive workforce and welcome people from all backgrounds, experiences, perspectives, and abilities.
This job is no longer accepting applications
See open jobs at Tread.See open jobs similar to "Marketing Lead" Techstars.