About XENA Intelligence

XENA is an AI-powered growth platform that helps e-commerce brands automate and optimize key tasks such as ad campaigns & listings on marketplaces like Amazon and Walmart through data intelligence, proprietary algorithms, and predictive analytics.

Content Planning and Strategy:

• Develop and execute a content strategy that aligns with XENA's goals and audience needs.
• Conduct market research to identify content gaps and opportunities.
• Create and maintain a content calendar to ensure timely delivery of content across all platforms.

Content Creation and Management:

• Produce high-quality, engaging, and original content for various channels including blogs, social media, email campaigns, and the company website.
• Collaborate with designers, copywriters, and other team members to ensure consistent and cohesive messaging.
• Manage content production workflows and ensure all content is delivered on time.

SEO and Analytics:

• Implement SEO best practices to increase organic search visibility and traffic.
• Use analytics tools to track content performance and user engagement.
• Analyze data to refine content strategies and improve ROI.

Brand Voice and Messaging:

• Ensure all content aligns with the company’s brand voice, style, and messaging guidelines.
• Develop and maintain content standards and guidelines for tone, style, and voice.

Audience Engagement and Community Building:

• Engage with audiences on social media and other platforms to foster community and drive engagement.
• Respond to comments, feedback, and inquiries in a timely and professional manner.
• Develop strategies to grow and nurture the company’s online community.

Collaboration and Coordination:

• Work closely with the marketing, product, and sales teams to ensure content supports broader marketing campaigns and initiatives.
• Stay updated on industry trends and best practices to keep content fresh and relevant.