Senior Product Marketing Manager
PartySlate
Responsibilities
- Positioning & Messaging: Develop product positioning and messaging that resonates with target personas across both sides of our marketplace
 - Measurement & Analysis: Define and track KPIs for product marketing initiatives; iterate based on performance data
 - GTM Strategy: Contribute to go-to-market strategy and own execution for new feature launches and product updates
 - Enablement: Partner with product, sales, and customer success to ensure internal teams are enabled with the right tools and messaging
 - Content Creation: Create content marketing assets including one-pagers, email copy, pitch decks, website copy, and in-product messaging
 - Competitor Research: Conduct competitor research and market analysis to inform positioning and differentiation
 - Research & Insights: Gather insights from customers and internal stakeholders to inform roadmap priorities and GTM decisions
 - Demand Generation Collaboration: Collaborate with demand generation team on campaigns that drive adoption and engagement
 
Qualifications
- 5–7 years of product marketing or related experience (product, growth, content, or brand marketing) in a B2B SaaS, marketplace, or tech environment
 - Analytical mindset with experience gathering and using data to inform decisions
 - Exceptional written and verbal communication skills — you can explain complex ideas simply and persuasively
 - Proven experience supporting product launches and developing go-to-market plans
 - Comfort working cross-functionally in a fast-paced startup environment
 - Strong understanding of user needs and buyer journeys
 - Bonus: Experience with tools like HubSpot, Notion, Mixpanel, or Figma